This is essentially Robert Merton’s Matthew Effect applied to kebab shops - ‘unto every one that hath shall be given.’

London’s restaurant scene is no longer organised by taste alone. It is organised by visibility that compounds, rent that rises when discovery arrives, and algorithms that allocate attention long before consumers ever show up. What looks like “choice” is increasingly the downstream effect of ranking systems.

Lauren Leek on Google Maps allocating survival across London’s restaurants