Key take away from “What It’s Like Working For A Company That’s Forcing AI On Its Developers” - the process matters for creativity:

“I have no idea how he ended up as an art director when he can’t visualise what he wants in his head unless can see some end results”, Bradley says. Rather than beginning with sketches and ideas, then iterating on those to produce a more finalised image or vision, Bradley says his boss will just keep prompting an AI for images until he finds one he likes, and then the art team will have to backwards engineer the whole thing to make it work.“He doesn’t know that the important thing isn’t just the end result, it’s the journey and the questions you answer along the way”.

“What follows from these discussions is me explaining why, usually over hours rather than minutes, that these tools have no place in a professional game development pipeline or production and actually hinder the development of visuals”, Francis says. “I also find myself explaining to them how the iteration and ‘idea’ phase of a project is where the best stuff happens, how exploring things through artistic labor is where your best ideas come to fruition, and why would we want an AI (that we don’t even own) to do that for us with art that isn’t ours to use?”