Reading Dominic Cummings, including this on storytelling and culture making:

People who change big things see bits of the future already here and redefine the mainstream by taking risks, not worrying about looking silly to people who just talk and copy each other all day. It’s impossible to know how these complex dynamics will pan out so people should just try to build as much of what’s needed as possible and see how the cards fall. SW1 is always super-mimetic when crises come so work on building things that seed the memes.

Seize the memes of production! Sense-making and culture building are changing. If you want to make a dent, then you need to figure this out.

https://dominiccummings.substack.com/p/tsp-5-what-comes-in-2025-6-as-both